Consumers often respond to the immediate saving non-genuine ribbons offer at point of purchase without realising that the total cost of ownership is in fact higher. Based on Epsons internal testing, we have shown that using Epson genuine ribbons actually reduces your total cost of ownership by 60%.
In testing, the use of non-genuine ribbons resulted in more frequent printhead repair and replacement. After using 14 pieces of non-genuine ribbon, the printhead was damaged and required replacement. In comparison the Epson genuine ribbon did not cause damage to the printhead even after 55 pieces of ribbon were used.*
The cost consumers pay for each printhead replacement can buy approximately 11/2 year’s worth of Epson genuine ribbons. The actual cost of Epson genuine ribbons is in fact 2.4 times cheaper than nongenuine ribbons, taking into account all repair and replacement costs.*
* Based on Epson internal testing on the LQ2180 impact printer.
** Based on Epson customer service replacement in Singapore.
